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Nissan Micra

there’s nothing you can’t do with us!

The brief was to demonstrate how functional and youthful the new Nissan Micra was. The base of the campaign was to use unlikely scenarios to depict what you could actually do #InAMicra.

People would tweet their scenarios and a select few would be filmed and housed on Youtube. The winning scenario would win the new Nissan Micra.

17287 entries
7mil impressions
1.64% engagement
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Artifact Advertising

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